Production & Art Direction Weight Loss Category | Hers Hims & Hers Weight Loss Category Launch Campaign We Can’t. We Can | Hers A TV Spot to highlight various Hers product categories and understanding of customers. Sleep Week | OURA A fully integrated national campaign for Oura Ring, celebrating what they know best, sleep. Your Daily Dilemma, Answered. | Freshly Freshly’s first fully integrated campaign that extended to TV. Better Begins Here | Freshly Freshly’s very first brand marketing campaign The Arc Pant | Everlane The Everlane creative production team collaborated with women with innovative personal styles to launch its new pant shape called the Arc Pant. Perform Set | Everlane A Campaign where six diverse women were selected to showcase the versatility of a new set of garments to allow audiences to see the product in action. End of Summer | Everlane The creative production team collaborated to create a shoot that would celebrate the last days of summer while being conscious of the current state of the world with COVID19 Luxe | Airbnb Airbnb launched Airbnb Luxe in the summer of 2019, as a product with luxury and unique homes. All of these homes were hand-selected, with incredible design, and locations; where the home is the destination Trip Experiences | Airbnb Experiences are excursions or activities designed and led by local Airbnb Hosts across the globe. Portrait Overview One of Shidume’s favorite things is to create portraits. A Walk with the Ancestors In celebration of Earth Day, this was a collaboration between two URM ERGs at Airbnb. Stay with Pride | Airbnb Winner of a Silver Cannes Lion, this is was a campaign partnership with the Sydney Pride Festival. Immigrant Heritage Month: Faces A partnership to recognize Immigrant Heritage Month Rebrand | Airbnb Winner of multiple Cannes Lions awards for content Tesla & Airbnb Airbnb and Tesla launched a partnership by inviting two Airbnb Superhosts, Lia and Gary, on a three-day road trip along the California Coast, staying at Airbnb listings that are equipped with Tesla plugs. Never a Stranger | Airbnb A global campaign where hosts were photographed in their space and their favorite local places. Simon Run | Airbnb Blind ultra-marathon runner Simon Wheatcroft and guide runner Neil Bacon flew from the UK to run from Boston to NYC, running one marathon per day for 9 days before running the NYC Marathon. Vacation Rentals | Airbnb In 2016 Airbnb started partnering with professional property managers and entering the vacation rentals space. We created a sampling of lifestyle images for Airbnb’s Vacation Rentals Team for their market launches. Night at Ellis Island | Airbnb A mother and daughter spend the evening tracing their roots along with Academy Award winner and Airbnb Host Marcia Gay Harden, whose family also immigrated through the island. Treehouses | Airbnb The Airbnb Treehouse series was a documentation of some of Airbnb's best treehouse listings. The project covered listings in countries including Greece, Costa Rica, Brazil, France, and the US. Pineapple | Airbnb Pineapple was Airbnb's first printed editorial magazine where stories of the Airbnb community were told. It was a crossroad of travel and anthropology; a document of community, belonging, and shared space.